{"id":651,"date":"2011-10-30T23:35:00","date_gmt":"2011-10-30T23:35:00","guid":{"rendered":"https:\/\/2011.edmonton.wordcamp.org\/?post_type=wcb_session&#038;p=651"},"modified":"2012-11-21T03:26:23","modified_gmt":"2012-11-21T10:26:23","slug":"strategies-tips-and-tricks-to-effective-content-creation-and-blog-marketing","status":"publish","type":"wcb_session","link":"https:\/\/edmonton.wordcamp.org\/2011\/session\/strategies-tips-and-tricks-to-effective-content-creation-and-blog-marketing\/","title":{"rendered":"Strategies, tips, and tricks to effective content creation and blog marketing"},"content":{"rendered":"<p>From both a high and low level perspective, this talk will give you a comprehensive understanding of effective content and marketing strategy. We&#8217;ll start by discussing overarching content and marketing principles and drill down into tactics like keyword analysis, social media utilization, search engine optimization, and e-mail marketing. We&#8217;ll explore different ways to make your WordPress site or blog more &#8220;social&#8221; and uncover tools that will take your content and site to the next level. We want to help you create optimal content that has impact through the right marketing techniques!<\/p>\n<p>Good for: Website content managers<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From both a high and low level perspective, this talk will give you a comprehensive understanding of effective content and marketing strategy. We&#8217;ll start by discussing overarching content and marketing principles and drill down into tactics like keyword analysis, social &hellip; <a href=\"https:\/\/edmonton.wordcamp.org\/2011\/session\/strategies-tips-and-tricks-to-effective-content-creation-and-blog-marketing\/\">Continue reading <span class=\"screen-reader-text\">Strategies, tips, and tricks to effective content creation and blog marketing<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":8169476,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":0,"_wcpt_session_duration":3000,"_wcpt_session_type":"","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[542],"footnotes":""},"session_track":[18448],"session_category":[],"class_list":["post-651","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-content"],"jetpack_shortlink":"https:\/\/wp.me\/p1De1x-av","jetpack_sharing_enabled":true,"session_date_time":{"date":"","time":""},"session_speakers":[{"id":"542","slug":"nick-coe","name":"Nick Coe","link":"https:\/\/edmonton.wordcamp.org\/2011\/speaker\/nick-coe\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/edmonton.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions\/651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/edmonton.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/edmonton.wordcamp.org\/2011\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/edmonton.wordcamp.org\/2011\/wp-json\/wp\/v2\/users\/8169476"}],"version-history":[{"count":5,"href":"https:\/\/edmonton.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions\/651\/revisions"}],"predecessor-version":[{"id":1016,"href":"https:\/\/edmonton.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions\/651\/revisions\/1016"}],"speakers":[{"embeddable":true,"href":"https:\/\/edmonton.wordcamp.org\/2011\/wp-json\/wp\/v2\/speakers\/542"}],"wp:attachment":[{"href":"https:\/\/edmonton.wordcamp.org\/2011\/wp-json\/wp\/v2\/media?parent=651"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/edmonton.wordcamp.org\/2011\/wp-json\/wp\/v2\/session_track?post=651"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/edmonton.wordcamp.org\/2011\/wp-json\/wp\/v2\/session_category?post=651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}