Synopsis: Typography is the vessel that carries an ideas to your audience. In addition to being beautiful, proper typography affords your message credibility, clarity, and emotional resonance. This talk explains why typography is crucial to the success of a website and demonstrates best practices for styling text on the web. You’ll learn basic typeface anatomy & terminology, typesetting techniques (such as font sizing, line length & line height), and how to choose appropriate fonts for the web. We’ll also cover how to handle type in responsive web designs. Attendees should have an introductory knowledge of CSS. But even content editors, web masters, and designers not familiar with CSS will gain a better understanding of the role typography plays and how to harness it’s power.
Ski Run Rating: Blue Square
Prereqs: In order to get the most from this talk, attendees should be familiar with basic web design principles and have an introductory knowledge of HTML & CSS.
